What type of Institution We Will Be (Oliver Jewers)

We have decided that our institution will be mainstream. We chose this because we thought that we would want our film to appeal to a wide audience from both mainstream and niche audiences. We believe we can both enthrall niche audiences with our unique and ever thickening story, as well as including the outstanding action sequences that are expected by mainstream audiences who want to get a thrill from the film. It is a very genre specific film and therefore we believe that because of this it follows the path most mainstream films do and therefore it would be best that it came from a mainstream institution.

The Columbia Pictures most iconic logo. We want to be as much like this as possible.

We want our institution to be similar or comparable to other mainstream companies such as Columbia pictures because this is the kind of size we would want our production company to be. in order to create the illusion that the audience is watching a mainstream film, we would have to make sure that it looks as stylistic and professional as possible, mostly through the use of mise, lighting and camera work.

The moving animated Columbia Pictures logo

Oliver Jewers